LS: Your menswear always feels a little bit tongue in cheek, there’s always a wink. Is that intentional?
YY: Yes. In the world, in life, 90 per cent of people are spending a so - called ordinary life. Have a family, have a child, and get educated: ordinary. Grow up: ordinary, and get married: ordinary. And getting a job: ordinary and getting old: ordinary, and getting sick: ordinary, and going to the grave: ordinary. More than 90 per cent. This is not my customer.
The people who choose freedom, these are special people, or these are the sad people, you can say. Freedom carries a strong responsibility. If you deny the way of ordinary families, you have to find how you make people sad, how you are hurting people. What you are creating or what you are saying is not understood, so you will always feel isolation. It’s always walking on the edge of life, every day. I call this ‘outsider of life’. So let’s say my men’s line is ‘outsider’ look, ‘outsider’ fashion.
Ann Demeulemeester narrates text from the essay ‘ON FRIENDSHIP’ by Roman Philosopher Marcus Tullius Cicero in a collaborative short film for thecorner.com
i - D | Rick Owens London Spotlight Club | Nabil Elderkin
Akiko Yano - “It’s for You” (Welcome Back, 1989 / Yohji Yamamoto - The Show Vol 3, 1995), played during the finale of Yohji Yamamoto Fw94. Beautiful piece to go with an indescribable collection.